Penshoppe empowers the youth of today to make their own fashion choices with the release of its newest collection, TCG (The Conscious Generation). The global fashion brand edges out rivals with a novel range of style staples and acknowledges the youth’s role in shaping the future.
With this new line, Penshoppe puts the spotlight on the generation that is committed to making a difference in its own way. It allows the young and young at heart to express themselves in an effort to make a positive change. “We want to empower The Conscious Generation to not be afraid to recognize, talk and take action on the issues concerning them,” shares Jeff Bascon, Golden ABC’s VP for Brand Management.
The TCG collection is composed of elevated essentials in neutrals and primary hues. It’s firmly grounded on casual dressing with relaxed silhouettes ideal for everyday wear. To make a mark in style, the TCG emblem appears in every piece as a call to make a stand.