Our hair is susceptible to damage like any other part of the body, especially when under prolonged sun exposure. In fact, it's three times more prone to damage than our skin! Just think of how too much heat styling can fry your tresses and make them dry. Now, imagine staying out in the sun for hours without even a hat to shield your hair from the heat.
Your hair can also be damaged by the sun's ultraviolet radiation. With hours of unprotected exposure to UV rays, hair loses moisture and undergoes substantial protein loss, so it becomes weak and dehydrated. Dry and brittle strands are prone to breakage. Some studies have found that ultraviolet radiation can slow down or inhibit hair growth and even make your locks lose their color.
And if you think taking a dip on the ocean can offer your hair a moisture boost, think again. Salt water actually draws moisture out of your hair, resulting in dry, damaged, gnarled tresses that can last for months.
Make sure to treat your hair to a little extra TLC before, during, and after your beach trip. In fact, this summer, reach for haircare products that address constant sun exposure to maintain the health of your tresses.
The new limited edition Pantene UV Rescue Shampoo and 3 Minute Miracle Conditioner will give you strong, healthy, and moisturized hair even after hours of sun exposure. Massage the shampoo onto the scalp and strands for extra nourishment and shine, thanks to a Pro-V formula that cleanses without stripping away essential oils. Then apply the 3 Minute Miracle Conditioner from root to tip before you take a dip.
Formulated with histidine, this summer must-have penetrates deep into strands to repair them from within, and coats the hair with a protective shield to ward off UV rays, sun damage, and dryness.
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