However, Dove's new video just might change your mind.
It's encouraging women everywhere to be more adventurous with their hair by showing them just how easy it is to try different looks. Think drastic haircuts, gorgeous curls, and bleached hair. Every day is a chance to experiment—no catch!
You, too, can play around with your hair as much and as often as you want, without waiting for damage to start because Dove Intense Repair Shampoo STOPS* damage before it starts. As long as your hair is protected, you can keep on trying new things.
Learn more about hair damage prevention when you visit Dove's Facebook page! #DoveFirstPlayLater
*damage refers to roughness and dryness. with regular system use.
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