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Have you heard of *clean beauty*? It’s a rising trend that advocates for makeup and skincare products made only with ingredients that are safe, non-toxic, and have a low negative impact on the environment. You’ll often see these kinds of products sporting shorter and simpler ingredient lists containing just natural ingredients.
If you’re a curious cat and want to try the trend, look for BYS’s newest *clean* makeup collection, Be Free! This skin-loving makeup collection is also a true-blue (slash green) vegan makeup collection.
Our picks from the 16-product roster to enter your new holy grail list:
Be Free Makeup Mist
Use this as a priming and setting spray to help your makeup stay on all day. You can also give yourself a spritz whenever you want to feel cool and refreshed. This lightweight mist is made with skin-loving aloe vera and natural botanicals.
Be Free Liquid Foundation
What could be better than makeup that doubles as skincare? This foundation is made with coconut oil, broccoli seed extract, and algae extract—all known for hydrating the skin and giving it a dewy-looking complexion with regular use. Available in Ivory, Light Neutral, Natural Beige, and Medium Beige.
Be Free 5pc Colour Palette
Makeup that makes the eyes *pop* is always a good thing. These palettes are made with vegan ingredients that create velvety textures and subtle shimmers, with a rich payoff. You can choose from four earth-inspired palettes: Pink Delight, Sunset, Night Lights, and Sunrise.
Be Free Lip & Cheek Tint
Who doesn’t love a multifunctional tint? This one has a buildable formula so you can create either a natural, everyday look or a bold, full-glam look. Try it in Natural or Blush–both universally flattering shades.
Be Free Volume Length Mascara
Long lashes are key to getting that doe-eyed look. Coat your lashes in this plant-based formula to create a full effect without any flaking or clumping. The mascara is also infused with botanicals that help lengthen, hydrate, and condition your lashes when used regularly.
BYS Cosmetics hails from Australia and has popular ambassadors like Nadine Lustre, Park Seo-joon, and ENHYPEN. Its new vegan makeup line, Be Free, encourages people to embrace clean and healthy living even with their makeup.
Embrace clean beauty! Shop the Be Free by BYS makeup collection in Watsons or via Shopee, Lazada, and Amorfia. For more updates, follow BYS Cosmetics on Facebook, Instagram, YouTube, Twitter, and TikTok.