Apple Just Launched Its First Red iPhone And It's Beautiful

It'll be released on March 24.
PHOTO: Apple.com

Apple has been partners with (RED)—an organization working alongside The Global Fund to eradicate HIV/AIDS in Africa—for over ten years, and they're bringing awareness to the disease in a major way. 

On March 24, Apple will be releasing a red iPhone 7. Though the company has made red versions of their products in the past, this is the first time the actual handset is red. 


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Apple CEO Tim Cook announced, "The introduction of this special edition iPhone in a gorgeous red finish is our biggest (PRODUCT)RED offering to date in celebration of our partnership with (RED), and we can't wait to get it into customers' hands." 

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(RED)'s CEO, Deborah Dugan, also made a statement: "Apple is the world's largest corporate donor to The Global Fund, contributing to more than $130 million as part of its partnership with (RED). Combining the global reach of the world's most loved smartphone with our efforts to provide access to life-saving ARV medication in sub-Saharan Africa, customers now have a remarkable opportunity to make a difference and contribute to the Global Fund through the purchase of this new beautiful (PRODUCT)RED iPhone."

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