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Why Beyonce Posted The Fifty Shades Of Grey Teaser On Instagram

People don't get it!

As we mentioned in our 5 Conversation Starters This Morning, Beyonce posted a Fifty Shades Of Grey (FSOG) teaser trailer via her Instagram account yesterday, July 20. The 15-second clip features a sexy-fied version of her hit song, "Crazy In Love," while showing flashes of Christian Grey's office, Anastasia Steele's skirt being hiked up, and our wild guess—the BDSM-loving billionaire himself opening the door to the Red Room Of Pain. 

Haven't seen it? Check it out below:

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For FSOG haters, it was a cheap attempt to ramp up promotion for the movie. To quote one comment from


BUT GUYS, as some of you will know, "Crazy In Love" has always been in the book—way before news even hit that it will be turned into a movie. The fact that Beyonce actually promoted FSOG shouldn't be a surprise.

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To refresh your memory: Remember that scene in Fifty Shades Darker (Book 2) when Ana cooks in Christian's kitchen and plays the song using his iPod?

Here's a direct quote from the book:


I scroll through the extensive list. I want something upbeat. Hmm, Beyonce—doesn't sound like Christian's taste. Crazy in Love. Oh yes! How apt. I hit the repeat button and put it on loud.

I sashay back to the kitchen and find a bowl, open the fridge, and take out the eggs. I crack them open and begin to whisk, dancing the whole time.


Trivia: The song was actually placed in Christian's iPod by one of his ex-submissives.

Beyonce wasn't the only artist who promoted the teaser: Rita Ora, who plays Christian's adoptive sister, Mia, also posted it on her Instagram account. Coincidentally, Rita is signed to Roc Nation, an entertainment company founded by Jay-Z.

Watch out for the official, full-length trailer of Fifty Shades of Grey on Thursday, July 24! 

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Can't get enough of FSOG? Read these!

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5 Things You Need to Know About Jamie Dornan a.k.a. Christian Grey

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