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10 Male K-Pop Idols And The Luxury Brands They Endorse

K-pop idols and the luxury brands they endorse
PHOTO: (LEFT TO RIGHT) Instagram/zkdlin, Instagram/oohsehun

K-pop is a global phenomenon with fans cheering for their favorites across the world. That's why brands, particularly those under luxury, are quick to sign K-pop idols as their endorsers and brand ambassadors not only for their loyal following that can summon an entire nation to buy their products, but also because they perfectly fit their brand identities.

You loved reading about K-drama celebrities and the luxury brands they endorse, now here's a male K-pop idol version for you to enjoy:

1. BIGBANG's G-Dragon for Chanel

Just like Chanel, G-Dragon is a name that needs no introduction. Am I right? For years, he has been sitting front row during the luxury brand's haute couture shows—a sign that he's a real ~VIP~. Recently, GD graced the cover of Vogue, clad in head-to-toe Chanel.

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2. GOT7's Jackson Wang for Cartier

What time is it? It's time to admire Jackson Wang's jaw-dropping photoshoots like the one below for the French jewelry maker, Cartier. In a campaign for the luxury brand's Pasha de Cartier watch, the GOT7 member joined Hollywood celebrities like the Oscar-winner Rami Malek, Australian singer-songwriter Troye Sivan, and Game Of Thrones star Maisie Williams.

3. EXO's Kai for Gucci

Did you know that Kai is the first Korean ambassador of Gucci? If not, well now you do! In 2019, the EXO main dancer was chosen as the ambassador of Gucci Eyewear, and is now promoting the high-end brand's new collection. And while you're here, let me just add that Kai is also the very first male endorser for luxury makeup brand Bobbi Brown. #Iconic

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5. EXO's Sehun for Dior

He's *so* tall, he's *so* handsome—are there any reasons to not have him as a Dior model? NONE. Sehun put the s in sophistication when he became the new face of Dior men and promoted the luxury brand in an Esquire Korea spread. 

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A post shared by SEHUN (@oohsehun)

6. EXO's Baekhyun for Burberry

Baekhyun is not just a brilliant singer with a beautiful face, he's also a breathtaking model for the British fashion house Burberry! Take a look at this photo for proof. And did you see what we did there with those letter Bs? That's how much we love this boy.

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A post shared by BaekHyun. (@baekhyunee_exo)

7. EXO's Chanyeol for Prada

How can someone carry a Prada bag like that with so much class? Yup, only Chanyeol. That stare though...

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A post shared by EXO_CY (@real__pcy)

8. EXO's Suho for Bvlgari

Prior to his military enlistment, Suho was seen attending fashion events here and there, particularly for the Italian luxury brand, Bvlgari. Idk about you but the EXO leader really seems to exude so much #RichBoy vibes. Is it just me?? No?? Gwapo!

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A post shared by SUHO (@kimjuncotton)

9. Kang Daniel for Givenchy

Kang Daniel has been consistently topping brand reputation rankings, which just makes him a total catch for any brand he endorses. He's really ~something~! Last year, he was appointed as the new brand ambassador of Givenchy Beauty, and it looks he is still promoting the brand based on his IG account.

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10. NU'EST's Minhyun for Lancome

Minhyun is a constant endorser for luxury brands like Jo Malone and Moncler, and it seems like these high-end labels just can't get enough of him! He's also been chosen as the model for the fancy cosmetic line, Lancome. Share ko lang din, I could stare at the face foreeeever. 

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