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The New 'Naked' Palette Is Everything You’ve Ever Wanted

Featuring 12 never-before-seen shades!

Just like a girl can never have enough lipsticks, neutral eye shadows rank high on the list of things we don’t mind buying again and again. Hey, we need our options! So when the folks at Urban Decay dropped this major—massive, even—bomb, we promptly freaked out and marked our calendars for September 18, 2016. There’s a new eye palette in town, and it’s bound to shoot up your wishlist! 

Meet the Naked Ultimate Basics palette, the upcoming addition to the super popular Naked lineup. And ICYMI, this palette has taken on a square shape—quite unlike the rectangular ones we’ve come to know from UD.

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Fans of matte shades will immediately fall in love with this product—it contains ELEVEN brand-new pure matte ones. Here’s a closer look at the lower half of the palette. We’re already eyeing Magnet and Blackjack for our holiday parties!

Now, for the upper half of the palette, which includes a demi-matte hue called Blow, for that all-essential pop of highlight. We’re also excited for Nudie, which would be the perfect sheer wash of color for the workplace; and Lethal, a sultry, smoldering red-tinted deep brown.

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The Naked Ultimate Basics palette will retail for $55 on Urban Decay’s website. Get those laptops and credit cards ready—you definitely won’t want to sleep on this!

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