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Could Ji Chang-Wook Be The Newest Endorser For Bench?

Ben Chan teased that the brand's newest endorser is an anniversary surprise!

Fresh from bringing Meteor Garden’s Dylan Wang to Manila in July 2019 for his Manila Fun Meet, Bench CEO Ben Chan teased yet another personality who will be the brand’s newest endorser.

In an Instagram post on July 31, Ben said, “We’re about to drop a HUGE reason for you to smell the flowers and Smile Again. This oppa’s about to get you So In Love. Who do you think’s joining the BENCH/ fam?”

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Following Ben’s teaser post, fans have been speculating that Bench’s newest endorser could be none other than Ji Chang-wook, the Korean heartthrob who starred in the 2010 K-drama, Smile Again.

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While in South Korea, Ben posted a photo with a mural of the actor in July 2019. He wrote, “Meet my new friend #JCW.”

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Over the past few years, Bench has been enlisting the help of several international personalities to endorse the brand. Among them are Jerry Yan, Lee Min Ho, Park Seo Joon, Conor Dwyer, and Noah Centineo.

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