In October of last year, lotto fever swept the Philippines—Filipinos from all walks of life lined up at outlets that sell Ultra Lotto Jackpot tickets, hoping to win the grand prize. Players believed the lottery was a once-in-a-lifetime shot at an easy windfall: All they had to do, after all, was stand in line, pick their lucky numbers, and buy a ticket.
But what if winning money could be even more convenient? Such is the premise behind QuizMoKo, the flagship game show on content and livestream app, Kumu. To play QuizMoKo, download Kumu for Android or iOS and tune in at 8 p.m. on Monday, Wednesday, or Friday when it airs. Players do not need to purchase anything before they join the game.
Participants will need to answer 10 questions correctly, with each set inspired by a particular topic, including everything from Filipino history to Marvel superheroes. Players must send their answers by selecting one of the multiple choice options.
Those who get all the 10 answers correctly claim a share of the grand prize, which has been rising steadily since the show’s inception and is set to hit an all-time high at the beginning of next month.
On February 1, 2019, Kumu’s Vice President of Marketing and QuizMoKo host KC Montero will be giving away P1M to the lucky winner or winners of the Friday evening episode. That KC will be hosting the milestone episode, which is set to award the largest cash prize for an online gameshow in the Philippines, is appropriate.
KC is one of the most popular mainstays in live entertainment in not only the Philippines, but across Asia Pacific. He is the longest running VJ for MTV, the host of GOOD TIMES on Magic 89.9, and a regionally seen television personality and producer. His acting and hosting have been featured on Celebrity Car Wars, Survivor Philippines, GMA-7, Fox Sports, and Discovery Channel’s Worst Vacation Ever, a show he created alongside his brother.
“While it’ll of course be fun to give a lucky winner or winners a one million peso prize—which is certainly a life-changing amount for most Filipinos—I’m most excited for what this signifies: Livestreaming has finally come of age in the Philippines. Brands, content creators, and fans alike are starting to realize the incredible creative and economic opportunity that this medium presents,” said KC.
QuizMoKo has another major parallel with the lotto fever of last year. Just as the proceeds from Ultra Lotto Jackpot go to a good cause—it’s run by Philippine Charity Sweepstakes Office (PCSO) after all—so does QuizMoKo contribute to the social good, as Kumu founder and CEO Roland Ros explained.
“While many young Filipinos sign up for Kumu after hearing you can win cash prizes on QuizMoKo, they end up staying because of the authentic connections they make with their fellow users and favorite content creators. QuizMoKo, then, is a positive force because it introduces our youth to the platform that gives them a voice,” said Roland, adding that Gen Z and Millennial users are the two most popular demographics on the platform.