Here's a piece of news filed under the WTF Folder: Austin-based marketing firm Kickass Masterminds publicly posted a screenshot of one of their aspiring interns on their Instagram account with a not-so-subtle jab at her professionalism. Their reason? She was wearing a bikini.
In the Instagram Story, Kickass Masterminds said: "PSA (because I know some of you applicants are looking at this): Do not share your social media with a potential employer if this is the kind of content on it. I am looking for a professional marketer—not a bikini model."
As if that isn't bad enough, the company added: "Go on with your bad self and do whatever in private. But this is not doing you any favors in finding a professional job."
24-year-old Emily Clow was, obviously, shocked by the treatment. She expressed her disappointment over the public shaming and pointed out how contradicting it is for a company that is supposedly all about "those who have a hunger to call the shots in their life and business" to do this.
Obviously, a lot of people had things to say about the company, too.
While it is common practice for employers to check the social media accounts of their applicants, it is not considered ethical to deliberately post a photo of them to call them out. Kickass Masterminds has not yet apologized or provided a formal statement as of the time of writing of this article, but they have noticeably gone AWOL in their LinkedIn and Twitter accounts. Their Instagram account is now also private.
On the bright side, many people agree that Emily was lucky to have escaped a potentially bad employer.
What do you think, CGs?
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